Jane Iredale makeup: skincare disguised as makeup

Long before "clean beauty" became a buzzword, Jane Iredale witnessed firsthand how conventional makeup undermined skin health. As a casting director and producer, she worked closely with actors struggling with skin issues worsened by heavy stage makeup. She wondered, "Why can’t makeup be good for the skin?" and decided to do it differently. With one product – Amazing Base Loose Mineral Powder – she revolutionized the beauty industry. This pioneering vision still forms the core of the brand: makeup should look good, feel good, and be good for the skin

The iconic beginning: Amazing Base Loose Mineral Powder

The very first product, Amazing Base Loose Mineral Powder, is formulated with skin-loving ingredients like pomegranate and algae extracts. Skin professionals embraced it immediately. Dermatologists and plastic surgeons praised its soothing effect, coverage, and protective properties, while users appreciated that it didn’t feel like makeup. Free from known irritants and carefully crafted with skin-improving ingredients, Amazing Base helped restore and protect the skin without compromising performance

The Skincare Makeup for every skin

Today, The Skincare Makeup offers a wide selection of solutions for all skin types. Everything is based on one guiding principle: makeup should look good, feel good, and be good for the skin. The brand is still based in rural Massachusetts, surrounded by organic farms and gardens that fuel Jane's creativity

#BeautyThatCan: clean makeup with results

Instead of "can't" and "shouldn't," Jane Iredale focuses on what you can do. Beauty that performs without harmful toxins, skin strengthened with beneficial botanicals, and makeup that brings out your best self. Be a #BeautyThatCan

Troubled or sensitive skin? You can wear makeup

The skin-enhancing formulas combine smart skincare science with powerful, natural ingredients. This way, you enjoy long-wear performance while nourishing and supporting the skin — ideal for sensitive or troubled skin

Trust through careful formulation and testing

Every product is free from fragrances and fillers that can cause irritation. Additionally, the formulas undergo thorough testing to be safe and effective, even for the most sensitive skin

Committed to people, animals, and nature

Based on the brand philosophy, Jane Iredale is committed to the community. The brand supports organizations dedicated to animals, women, the Berkshires, and the environment — because true beauty also makes a difference beyond the mirror

Shop the Jane Iredale category

Discover skin-friendly, mineral-rich makeup that cares for your skin while you shine. In this category, you will find among others:

• Foundations and loose mineral powders (like Amazing Base)
• Concealers and correctors
• Blush, bronzer, and highlighter
• Primers and setting products
• Lip and eye makeup for every look

Choose wisely: find your perfect match

• Looking for soothing and protection? Choose mineral powders with skin-supporting extracts.
• Want long-lasting, natural-looking coverage? Opt for lightweight formulas that don’t feel like makeup.
• Do you have sensitive or troubled skin? Avoid fragrance and fillers and select products thoroughly tested for tolerance.

Jane Iredale Products

Jane Iredale Foundation & Powder
The base of every makeup look is an even complexion. Our foundations and powders offer light to full coverage and contain mineral ingredients that let your skin breathe. Choose the popular PurePressed Base Mineral Foundation or the Amazing Base Loose Mineral Powder, both enriched with SPF to protect your skin from harmful UV rays.

Jane Iredale Concealer
Perfect your makeup with our concealers, designed to camouflage dark circles, blemishes, and redness. The Active Light Concealer brightens the skin, while the Circle\Delete Concealer, enriched with soothing botanical extracts, cares for your skin.

Finishing Touch
Set your makeup and add an extra touch with our finishing products. Our Hydration Sprays, like POMMISST or D2O, refresh the skin and keep makeup in place all day. For a matte finish, try PureMatte or the Amazing Matte Loose Finishing Powder, ideal for oily skin.

Eyeshadow
Our eyeshadow collections are versatile and offer a wide range of shades, from subtle nude tones to intense smoky-eye looks. Thanks to their highly pigmented formulas, our eyeshadows stay put all day and are easy to blend.

Eyeliner
Accentuate your eyes with sharp lines or soft, smoky effects. Our eyeliners are long-lasting and available in pencil or liquid form, suitable even for sensitive eyes.

Eyebrow Products
Perfectly defined eyebrows make all the difference. Discover our eyebrow collection, from powders to gels, for natural or dramatic looks that make your eyes stand out.

Mascara
Voluminous, perfectly separated lashes are the key to a seductive gaze. Our mascaras are enriched with nourishing ingredients to add length and volume without weighing down the lashes.

Blush & Bronzer
Add freshness and definition to your face. Our blushes provide a natural glow, while our bronzers give your complexion a summery warmth all year round.

Lip Products
From intense colors to subtle shine – our lipsticks, lip glosses, and lip liners hydrate your lips while providing long-lasting, intense color.

Brushes
A perfect makeup look requires the right tools. Our brushes, made from high-quality and cruelty-free materials, ensure effortless and precise application.

Makeup accessories
Discover our accessories that make your makeup routine easier. From handy sponges to stylish makeup bags – we have everything you need to perfect your look.

Jane Iredale retailers

Looking for Jane Iredale Netherlands, Jane Iredale Belgium, Jane Iredale Luxembourg, or Jane Iredale France? Jane Iredale products are available at various recognized beauty salons and institutes, where you can get personal advice and try products. This way, you can be sure to choose makeup that perfectly suits your skin and preferences.

If you prefer the convenience of online shopping, Glam Skin Webshop is the right place for you. We are an official Jane Iredale online retailer and deliver quickly throughout the Benelux and the rest of Europe. This saves you time and effort: no more trips to the store, just order easily from home and have your favorite mineral makeup delivered safely and quickly to your door – always with the assurance of an authorized retailer.

Jane Iredale Sale

At Glam Skin Webshop we believe that healthy, radiant skin starts with high-quality products. Jane Iredale is known for skin-friendly makeup and care. That’s why it’s important to invest in quality products that truly benefit your skin – a sustainable choice that yields much better results in the long run than quick deals or temporary discounts. So you won’t find a standard Jane Iredale sale, Jane Iredale offer, or Jane Iredale discount with us. We believe it’s important to invest in your skin with products that really work.

Would you still like a suitable price or discount? Feel free to send us a WhatsApp message – we are happy to think along with you for a personal offer.

Frequently asked questions

Is Jane Iredale suitable for sensitive skin?
Yes. The formulas are free from fragrances and fillers that can irritate and are thoroughly tested for sensitive skin.

What makes The Skincare Makeup special?
Makeup that looks beautiful, feels comfortable, and at the same time cares for the skin with botanical ingredients and minerals.

What is the story behind the brand?
Jane Iredale developed makeup after seeing how conventional makeup damaged actors' skin. Her first product, Amazing Base, was immediately embraced by skin professionals.

Where does the brand come from?
The headquarters is located in rural Massachusetts, surrounded by organic farms and gardens that inspire the brand philosophy

Is Jane Iredale good?
Yes, Jane Iredale is known for the high quality of its makeup. The products are dermatologically tested, skin-friendly, and suitable for a wide range of skin types, including sensitive skin. Many users praise the makeup for its natural finish, long-lasting wear, and skin-enhancing properties. Additionally, the formulas are often recommended by dermatologists and beauty specialists.

Is Jane Iredale expensive?
Jane Iredale is positioned in the higher price segment. Although the prices are higher than regular makeup brands, this reflects the premium ingredients, cruelty-free production, and skin-friendly properties. Users often find that the quality and durability of the products make the investment worthwhile.

Is Jane Iredale or Bare Minerals better?
This depends on personal preference and skin type. Both brands specialize in mineral makeup, but Jane Iredale is often praised for its fully natural ingredients and skin-enhancing properties. Bare Minerals, on the other hand, offers a wide range of affordable options and is more accessible. For people with sensitive skin or those seeking a more luxurious experience, Jane Iredale is often considered better.

Is Jane Iredale completely natural?
Yes, Jane Iredale uses natural ingredients such as minerals and botanical extracts. The products are free from synthetic fragrances, parabens, and other harmful chemicals. This makes the brand suitable for people looking for a clean, environmentally friendly, and skin-friendly makeup option.

Which foundation does Jane Iredale have?
Jane Iredale offers various types of foundation, including powder, liquid, and cream formulas. Well-known products include the PurePressed Base Mineral Foundation, a pressed mineral powder foundation, and the Liquid Minerals Foundation, a lightweight liquid foundation with nourishing properties. Each product is designed to provide a natural finish and contains skin-friendly ingredients.

Is Jane Iredale medically suitable?
Yes, Jane Iredale makeup is often recommended by dermatologists and skin therapists. The products are hypoallergenic, non-comedogenic (do not clog pores), and free of irritating substances. This makes them suitable for use after cosmetic procedures such as laser treatments and chemical peels.

Who owns Jane Iredale Cosmetics?
Jane Iredale Cosmetics was founded by Jane Iredale herself in 1994. She is still considered the driving force behind the brand. Jane Iredale's mission has always been to develop makeup that is good for the skin and offers a clean, natural approach to beauty.